I know that this is two posts in a row concerning customer service but I’ve just spent 4 weeks renovating our home and you know what? I relearned why customer service is so important. During my renovation I have only dealt with companies that I believed were some of the best in the area. For the most part I’ve been really happy with the service. However, just like I mentioned in my earlier post, all it takes is someone in the background to mess up all that good will that happened when I walked in the door or someone came to my house to look at something.

Believe me I’ve lived the experience all over again.

Retailers, fabricators, contractors or service providers of any stripe, we have to get this customer service thing right. It is the only real thing that the customer remembers.